Industry
Partnerships
Print Advertising
Targeted advertising draws visitors to our region, not just a town or county. We don't see boundaries and we make sure our visitors are aware of all there is to offer regionwide.
We love showing off this place we call home and all it has to offer. Print advertising in specially selected magazines and other media offers targeted marketing to concentrated groups of travelers. We've had huge success with our choices based on direct contact with interested visitors who saw our ads. Here's some examples.
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Rider Magazine
The QR code allows for tracking of website traffic specifically generated from this ad - enabling us to measure effectiveness of our marketing dollars. This tracking includes conversions, which are measured by map requests coming from the ad-driven traffic.
Published by EPG Brand Acceleration
Circulation:
Market Concentration:
Target Audience:
Group Travel Guide
Published by GroupTourMedia.com
Parent Company Hour Media
Target Audience: Group Tour Leaders and
Participants
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The feature appears in both print and
digital media at
Blue Ridge Motorcycling Magazine
Published by Smoky Mountain Living
Circulation: Quarterly Publication,
32,000 Readership/publication
Market Concentration:
Target Audience: Media age 48,
average income $63,500, motor-touring
enthusiasts
Hunt & Fish Magazine
USA Today
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Published by Gannett Co.
Circulation: 15 million/month across network
Go Escape Travel Edition
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National Parks Edition
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RoadRUNNER Magazine
Published by RoadRUNNER Travel
Circulation: 232,560
Market Concentration: North America/ USA & Canada
Target Audience: Motorcycle riders and travel enthusiasts. Their audience is international with primary audience in USA & Canada. Typical age group is 25-65.
Blue Ridge Country Magazine
Published by Leisure Media
Circulation: 210,000/month
Market Concentration: Population centers of Southeast &
Mid-Atlantic
Target Audience: 98% of readership is 45+
Blue Ridge Country Magazine - Feature Articles
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Blue Ridge Outdoors Magazine
Published by Summit Publishing
Circulation: 500,000
Market Concentration: The population centers of the Southeast and Mid-Atlantic. Distribution points are selected to ensure availability in locations rich with active adults ages 25 to 54
Target Audience: 25-54 yr age group; outdoor enthusiasts
